This emerging Toronto-based real estate developer focuses on high-density sustainable living, design, and community development. They focus on projects that will impact the Toronto skyline while respecting and protecting the city’s existing public spaces.

Business Objective

Working in the massively energetic Toronto market, this real estate developer needed a brand image that matched. Unsure of where to start, and not having internal staff with the required creative expertise, the developer knew they needed a recruitment agency that could provide them with the resources they needed to match their creative ambitions.

Our Approach

Knowing their needs would be in Temporary Services for creative talent, Creative Niche’s focus was to find a lynchpin in the process: An amazing Brand Designer who could do it all. This person would cover everything from logos to social, website rebranding to stationary, and beyond.

From here, the client quickly saw areas that would benefit from additional resources to aid in developing the brand’s messaging, such as copywriters, a presentation designer and a social media expert.

The Results & Impact

For over two years Creative Niche has been the developer’s go-to for all creative hires. In addition, Creative Niche has been able to provide as-needed access to top creative talent, as well as a way to continue an ongoing relationship with the initial Brand Designer on an ad hoc basis.

Creative Niche successfully placed the following talent:

• Graphic Designer (2 hires)
• Illustrator
• Desktop Publisher (2 hires)
• Photographer
• Presentation Designer

Testimonial

I lead a quickly growing business with creative needs, but no internal expert. We outsourced our rebrand, website, collateral, and ongoing creative projects to Creative Niche and it couldn’t have been easier. We got on-demand access to high-quality freelance talent hand-picked for our projects, while Creative Niche handles all the onboarding, payroll, and paperwork, letting us focus on the project. The team is responsive, energetic, knowledgeable, and good at what they do. We’re especially happy to work with a local, woman-owned and women-led business. Highly recommended.

- Vice President