This leading, idea-driven agency stands at the forefront of DTC (direct-to-consumer) and HCP (healthcare provider) advertising. They offer a comprehensive range of marketing services including strategic consultancy, healthcare communications, consumer health marketing, and integrated studio and production solutions.

Business Objective

With a commitment to creativity and a rich history in healthcare advertising, this health communications agency faced the unique challenge of finding specialized talent who excelled in creative for the healthcare space, and who could deliver results quickly without compromising quality. 

Our Approach

As a leader in healthcare recruitment, Creative Niche was able to quickly identify great talent for urgent freelance roles through our Temporary Services and build out custom recruitment strategies that leveraged our deep industry knowledge for Full-Time Searches.

The Results & Impact

Throughout our 3-year relationship, Creative Niche successfully placed 68 candidates in various specialized roles, achieving a 94% fill ratio. These placements significantly contribute to enhancing the company’s service offerings, which is crucial for maintaining a competitive edge in the healthcare communications and marketing industry.

Some of the 68 positions filled include:

• Account Directors
• Art Directors 
• Bilingual Proofreaders
• Medical Copywriters
• Medical Editors
• Presentation Designers
• Production Artists
• Project Managers
• Translators

Closing Thoughts

Historically, this agency had been skeptical about working with recruitment agencies due to some unpleasant past experiences. However, our partnership exceeded their expectations, leading to a long-term relationship.

The successful collaboration highlights the importance of industry-specific knowledge to meet unique client needs. Our ability to consistently place specialized talent not only changed their perception of recruitment agencies, but also contributed to immense business growth and increased employee retention rates.