Our Client

A leading Canadian fintech unicorn, recognized for redefining the future of financial services.

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Business Challenge 

As the hottest fintech companies in Canada, they tried doing their recruitment in-house however after exhausting their network and internal recruitment efforts, they engaged Creative Niche to help with two critical unicorn hires to support both - their B2B and B2C growth strategies.

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Our Approach

Understanding the best candidates out there may reside not only in Canada, but the US, we built out custom recruitment strategies including target companies to approach that had similar scale to our clients’ one year growth plan.  Our team researched key companies in different markets and explored various title variations to ensure we were reaching out to all potential candidates for these specific and hard-to-fill positions.

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The Results & Impact

Our research, hard work, and expertise all came together and we successfully placed two senior growth marketing hires (one based in the US, the other in Canada).  Our speed, process and committed recruiters nailed these complex searches and didn’t stop until our client had a range of candidates and until they were ready to move to offer on, enthusiastically. 

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Kind words

“Can't say enough great things — amazing!”  – VP, Product

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Successfully Filled Full-time Roles: 

• Senior Growth Marketing Manager, B2B
• Senior Growth Marketing Manager, B2C

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