Growth Marketing Manager
Role Summary
As Growth Marketing Manager, you will be responsible for leading the growth marketing strategies by finding the right channels, planning and executing end-to-end demand generation programs to acquire new business, meet goals, and increase revenue.
Requirements
- 3+ years experience in growth marketing/demand generation, with a proven track record of past campaigns
- Data-driven with an analytical mindset, and the ability to create reports to track campaign performance. Knowledge of HTML, CSS, Google Analytics, and other Management systems required
- Sound understanding of drivers of performance across internal and external marketing channels to achieve awareness engagement, acquisition, conversion, and retention goals
- Excellent project management and communication skills, with the ability to lead and collaborate with cross-functional team members
Responsibilities
- Create, manage, and experiment with new acquisition campaigns – including A/B testing and optimizing campaigns to achieve growth targets
- Work collaboratively with cross-functional team to develop and deliver growth strategies that drive scalable growth, and meet other marketing KPIs
- Track, measure, and report campaign performance, analyzing ROI and areas for improvement
- Manage SEO and social media (including paid social, budgets) marketing efforts to drive acquisition and customer growth
Salary Range $70k-140k