Email Marketing Specialist
Role Summary
We are currently seeking an Email Marketing Specialist to manage all aspects of email marketing and digital messaging campaigns. The primary focus is on Digital Messaging campaign deployment including reporting, data management, and campaign optimization.
Requirements
- Prior experience setting up automations and/or customer journeys
- Proven ability to detect and troubleshoot technical issues and bugs
- Strong grasp of email marketing metrics
- Working in HTML to assist building elements and troubleshooting
Responsibilities
- Manage all aspects of email marketing with a primary focus on Digital Messaging campaign deployment including reporting, data management, and campaign optimization
- Manage the execution of ongoing email and digital messaging campaigns for clients through various marketing automation technologies
- Assist with database management – build queries to define audience segments
- Ensure consistency and integration of message, branding, creative and content across email campaigns
Salary Range 60K-80K