eCommerce Director
Role Summary
In this role, you will be responsible for developing and implementing strategic marketing plans including web-based marketing initiatives, social media, development of databases, and overseeing all legal requirements and full P&L responsibility. All while staying abreast of changes in the online eCommerce environment, to best serve the objectives of the Company.
Requirements
- Liaison and primary point of contact for all eCommerce initiatives, partners, and agencies, to evaluate, prioritize, develop, test, launch and manage new technologies, websites, or features
- Work closely with the Buying and Allocations teams to ensure stock levels support sales targets
- Develop and oversee Digital Content Calendars to support email & push notification programs
- Develop and oversee marketplace partnerships, including merchandising, marketing, promotions & listing optimizations
Responsibilities
- All site sales and conversion; ensuring they are meeting goals and objectives
- Build weekly, monthly and annual sales projections, tracking and reforecasting as needed
- Providing training, guidance, and support in the development of concepts, strategies, planning, implementation, and coordination of eCommerce marketing projects
- Establish, document, and uphold policies and procedures that will develop a culture of continuous improvement
Salary Range 117k-195k