eCommerce, Director
Role Summary
In this role, you will be responsible for developing and implementing strategic marketing plans including web-based marketing initiatives, social media, development of databases, and overseeing all legal requirements and full P&L responsibility. All while staying abreast of changes in the online eCommerce environment, to best serve the objectives of the Company.
Requirements
- Establish, document, and uphold policies and procedures that will develop a culture of continuous improvement
- Plan, collaborate and oversee the execution of the Digital Graphic Design team to support weekly or monthly updates onsite and in-app
- Work closely with the Buying and Allocations teams to ensure stock levels support sales targets
- Develop and maintain the eCommerce roadmap based on current industry best practices and trends
Responsibilities
- All site sales and conversion; ensuring they are meeting goals and objectives
- Build weekly, monthly and annual sales projections, tracking and reforecasting as needed
- Drive revenue and profitability of the eCommerce business to meet and/or exceed growth plans
- Providing training, guidance, and support in the development of concepts, strategies, planning, implementation, and coordination of eCommerce marketing projects
Salary Range 100K-125K