Google Ad Campaign Specialist

Job Id: #14987
Posted: July 15, 2021

We are seeking a talented Google Ad Campaign Specialist for an exciting  full time opportunity with our agency client, located in Toronto.

Responsibilities:

  • Interfacing with clients to report on performance, determine their digital marketing strategy, discuss future opportunities, and address any questions or concerns they have
  • Developing Google Ad campaigns based on client goals and objectives
  • Performing keyword research to find the most relevant keywords with high search traffic
  • Writing engaging ad text
  • Analyzing historical data to determine the best optimizations to improve performance
  • Running A/B tests to maximize ad text performance
  • Writing content and designing landing pages that maximize for conversion rates
  • Setting up Google Analytics accounts and analyzing the data to generate deeper insights
  • Setting up Google Tag Manager tags that enable more complex tracking capabilities
  • Working on projects in other areas of digital marketing according to your interests and skill set

Requirements:

  • 1+ years of experience with Google Ads and Google Analytics, preferably at an ad agency
  • Client-facing or customer-service experience
  • Excellent command of written English 
  • Acute attention to detail and ability to manage large sets of data
  • Strong analytical skills to make optimization decisions based on reported metrics
  • Proven work ethic and the ability to work independently
  • Exceptional oral communication skills
  • Demonstrated willingness to take initiative
  • Adept at learning quickly and love for tinkering with technology
  • Experience with Excel, Google Ads Editor, Google Ad Grants, and/or HTML/CSS
  • Experience in other digital marketing verticals including, but not limited to: social media, SEO, web design, and email marketing

Apply now for immediate consideration!